The difference between announcers and narrators

For me, announcers tend to be people that think everything needs to be read at lightning speed and with the obligatory “car salesman” approach. Whereas a narrator is not confined by time, and will let the emotion pour out and let the words have meaning.  Many people use the terms announcer and narrator interchangeably although an announcer is typically used for the end tag on an ad and the narrator reads the message body.  Much of the delivery also has to do with how the copy was written, the voice-over artist themselves and how they were directed. 

One of our talents, Mike C., put this together and thought it worth sharing.  Enjoy! Capitol High Speed

May 20th, 2010 Filed Under Video Help | No Comments »